Little People

In one of my earlier posts entitled 'Mini Polaroid People' I found some cool photographs of tiny figurines, but I didn't know who the artist was. I'm chuffed as I think I've discovered who it is. The mystery artist is called Slinkachu.

He's a street artist who positions these little people around London. He creates amusing situations, photographs them then leaves them to survive in the big wide world. Slinkachu says, "It should be a universal kind of feeling that you get living in any big city when you're just one tiny person living among millions of people. It is that kind of feeling that most people feel at one time or another, where they feel a bit lost." He says, "I don't often check back on them once I've placed them on the street. If I do, I usually find that they have long gone." I'm not surprised- they're so tiny, I wouldn't mind betting that half of them get stuck to the bottom of people's shoes. It's a real shame as they'll either be destroyed or most people will walk by without noticing them. But I guess that's the charm of it. For the few people who do discover the real life situations, it's a rare wonder.

Luckily for us, Slinkachu posts the photos on his blog, allowing us to appreciate them, thereby making them immortal. Check out his blog at http://little-people.blogspot.com

Nokia Music Almighty Campaign

The microsite for Nokia Music Almighty is worth a look for a bit of fun. The interactive site allows you to choose from 5 sets of headphones, each representing a different genre of music. Once you plug a set into the phone, the headphones come to life as the music starts to play. You can then upload your own picture and wear the headphones. Your face can be transformed to look more like the stereotype associated with that genre of music (yes, that's me looking bling with a beard). It can become more of a caricature and be made to look older/younger and happy/sad.

http://europe.nokia.com/musicalmighty

This is the second part of the Music Almighty campaign by Wieden + Kennedy. It was created by Ida Gronblom and Fabian Berglund who I met a few months ago at a book crit at the agency. After meeting them in person, it's inspiring to see their work in action.  The TV ad is visually stunning and also celebrates the diversity of music.

Doritos Ad Competition

So, over the past year I've been doing bits and bobs of work for a company called Face. They're a youth marketing agency and they get young people to think of the ideas behind big brands. So far I've done work for Sure, Lynx and I'm currently working with Doritos for the next year. A couple of months ago they had this national competition to get the public to make their next ad. I think it's a pretty genius idea as it's fun and it gets the consumer involved in the brand. They also offered a whopping £20,000 for the winning ad which was to be aired during the World Cup and it was also the first ad to be beamed into space!! I helped judge the entries, and week by week we whittled them down. Unfortunately I couldn't make the final judging session but this is the winning entry:



Personally, this wasn't my favourite. Considering over 900 people entered, I thought this was a pretty disappointing choice. It's been well executed but it lacks edge and excitement. One of my favourites was this one, which I think is hilarious:



I think it's quirky and witty. I love how they've elevated Doritos to being currency- something that's of value. They're selling Doritos from a different angle to your typical snack advertising which I think would have made this ad stand out on TV. If you want to see more of the ads go to

http://www.doritos.co.uk/